AvantLink Reports Just Got More Powerful

Posted on May 26, 2026 by Kirk Sweet

We’ve been busy. Over the past year, the AvantLink team has been modernizing the platform, and reporting has been one of the biggest areas of focus. We’re actively migrating reports from the classic system into a new data warehouse, and we’re at a point where we want to properly walk you through what’s available, what’s coming, and how to get the most out of it.

Classic Reports isn’t going anywhere. But Performance Reports is the next generation, and there’s a lot to explore. (Performance Reports vs Classic Reports)

A Broader, More Flexible Reporting Experience:

Performance Reports now offers twelve report types covering crucial data points essential for managing and growing your program:

Performance by Merchant
Performance by Affiliate
Performance by Affiliate Website
Performance by Day, Month, Quarter, and Year
Performance by Ad Campaign and Ad Tool
Performance by Custom Tracking Code
Transaction Detail Report
Coupon Code Summary

These reports are built on a new data warehouse, ensuring faster load times and a framework designed to keep improving as we continue the rollout. Current day data refreshes with up to a one-hour delay, with real-time updates on the roadmap.

Features That Change How You Work With Data:

Comparison tools: Built directly into the date picker across most reports, these tools enable you to run comparisons for specific time periods, year-over-year views, or custom date ranges, all in one place.
Gross sales visibility: Performance Reports provides clearer visibility into gross sales, reversed sales, and net sales as distinct data points, including on the commissions side.
Customized display settings: Quickly hide unnecessary columns to focus on key information when working with dense data.
Tag group filtering for merchants: Segment performance by affiliate type easily with tag group filtering. Differentiate between YouTube partners and Instagram creators, set different commission rates based on tag groups within the platform.
Beta custom reports: Combine dimensions and metrics you care about into a single tailored report. Analyze gross sales, gross commissions, reversed sales, and net sales in one view; track ROAS by day if that’s your preferred metric. The flexibility is paramount.

Custom reports are currently in beta. We welcome any unexpected issues or feedback.

Standard reporting tools:

Filtering, sorting, downloads, and shareable report links are all available for your convenience.